How is my data protected?

Fixel collects attributional data from the site’s visitors – but none of which is Personally identifiable information (PII). Simply put, this means that all data collected is completely anonymous to Fixel.

The events triggered by Fixel’s algorithm are used to trigger whatever ad platforms you choose and only they can then be used to target your site’s visitors.

Our platform is built on top of industry standard infrastructure and all coding is done using strict security protocols on both client and server sides.

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